OUR WORLD

    We were born with the desire to make the planet a better place, to care for it and those who inhabit it.

    We promote beauty, well-being, ethics and sustainability.

    We want the quality of our products
    to penetrate daily beauty routines in all homes.

    Our history -
    Heritage

    Founded in 1995, Naturaverde is synonymous with experience and quality in the production of certified cosmetics for body care, beauty, and well-being. The quality of Naturaverde cosmetics is guaranteed by the experience gained in the cosmetics, beauty, and organic industries, and by continuous research in the dermatological field

    Dalla natura per amarti, Naturaverde è una gamma completa di prodotti per skincare, make-up, detergenza adulto e bambino e depilazione con formulazioni che impiegano estratti naturali e biologici per la bellezza quotidiana. Un punto di riferimento per chi cerca prodotti sicuri e certificati con formulazioni rispettose della pelle.

    The launch
    Launch of Naturaverde Brand
    Certifications + Baby
    Production of certified organic cosmetics and the new BIO baby line
    Disney + Warner Bros
    Start of collaboration with kid’s licensing brands such as Disney and Warner Bros 2013
    Snail Mucin Line
    The ICEA certified Snail Mucin line is born
    Bio Make-up
    The Bio Make-up line is born
    Lega del filo d’Oro
    Start of collaboration with Lega del filo d’Oro
    Bio Awards 2019 winner - Charity Initiative
    Naturaverde supports the Loto Non-Profit Association that raises awareness, promotes research and supports women with ovarian cancer. The line of “Naturaverde Bio” cosmetics won the Bio Award 2019 in the Charity Initiative - Cosmetics category, awarded by retailers during the last edition of SANA, the 31st International Exhibition of Organic and Natural Products in Bologna, for its “Un Trucco per Star Meglio” (Make-up to feel better) initiative with the Loto Non-Profit Association.
    Hair Removal Line
    The Naturaverde Pro line is born, dedicated to the world of hair removal.
    Bio Awards 2022 winner
    Naturaverde won the Bio Award 2022 with its Naturaverde Bio Snail Mucin Intensive Regenerating Face Serum in the Face Serums - Regenerating category, and with the Naturaverde Bio Hemp Emollient and Regenerating Body Wash in the Body Cleansing - Multipurpose category. The ceremony was organised by the magazine “Bio & Consumi” and was held at SANA, the International Exhibition of Organic and Natural Products.
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    MISSION

    Quality

    ACCORDING TO NATURAVERDE

    A responsibility and a mission
    Quality and love for the customer, love for people. Quality is always looking for the best way to study and produce cosmetics that meet everybody’s health and beauty needs. Quality is striving to achieve excellence. Quality is complying with requirements and standards. Quality is the way we work, the way we act, our culture. Quality is the result of our work dedicated to life, daily routines, and people’s intimacy.

    THE IMPORTANCE OF BEING

    Made in Italy

    Excellence, safety, creativity and care
    Naturaverde cosmetics are exemplary Made in Italy products that stand out in the beauty market due to the exceptional quality of their ingredients, entirely Italian processing and packaging, innovation, attention to detail, research and creativity of the solutions. All elements that translate into safety and quality for a daily skin care routine with total peace of mind. 

    OUR CAUSES

    Loto Association

    Strength, nature and solidarity combined
    Naturaverde Bio, with the Loto Voluntary Association
    Loto is a non-profit association that was founded with the aim of filling the information and awareness gap on ovarian cancer. Restoring the image and trust of women undergoing cancer treatment improves their ability to respond to treatment, strengthening their self-esteem and their motivation to cope with the disease. Caring for one’s physical appearance is part of the treatment, even though it might seem like the least of the problems.

    Un Trucco per Star Meglio” (Make-up to feel better) is the initiative promoted by the Loto Voluntary Association in collaboration with Policlinico Sant’Orsola and the CNA of Bologna, supported by Naturaverde, to help women suffering from ovarian cancer to address the difficult issue of how they look during chemotherapy: voluntary psychologists, hairdressers, beauticians and make-up artists together with Naturaverde Bio offer advice, techniques and tips on how to deal with the typical and temporary effects of treatment.

    Lega del filo d'oro

    Support the project with Naturaverde Baby and Naturaverde Kids products.
    Since 1964, the Lega del Filo d’Oro has been committed to providing assistance, education, rehabilitation, the recovery and enhancement of residual potential, as well as support in achieving the greatest possible autonomy of people who are deaf-blind and have multiple psycho-sensory disabilities. Its inspiring concept is a precious thread linking deaf-blind people to the outside world.